Instagram Marketing Secrets

By Leonard Monroe

"Instagram Marketing Secrets": How to build an audience and market your business on Instagram-Even if you're a complete beginner

What is this course about?

How to sell the 'value proposition' of your business- that means understanding how an image can tell a thousand words and make people mad for your product or service

How to create an Instagram success strategy for a 'non visual' business product or service

How to make an Instagram account grow 10x as rapidly using simple and easy tricks

How to convert your loyal followers and most popular posts into sales

How to grow a successful Instagram account without posting a single photo

And for those that want it: How to create a personal brand and become an Instagram celebrity! Get paid to wear nice clothes!

How to use Instagram marketing

How to use advanced features- set up a business account, get verified, use shopping on Instagram

This guide is written in an easy-to-understand, step-by-step fashion for anyone to follow with screenshots and images. You will love it!

• Language: English
• Publisher: Leonard Monroe
• Release date: Jul 12, 2019
• ISBN: 9781393601081

Book preview

INSTAGRAM MARKETING SECRETS

Disclaimer

This e-book has been written for information purposes only. Every effort has been made to make this ebook as complete and accurate as possible. However, there may be mistakes in typography or content. Also, this e-book provides information only up to the publishing date. Therefore, this ebook should be used as a guide - not as the ultimate source.

The purpose of this ebook is to educate. The author and the publisher do not warrant that the information contained in this e-book is fully complete and shall not be responsible for any errors or omissions. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by this ebook.

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Table of Contents

Introduction.................................................................................................................6

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Chapter 1. The Value of Instagram........................................................10

Knowing the Instagram Audience.................................................................10

Knowing Your Niche and Value Proposition............................................11

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Chapter 2. Getting Set-Up and Creating a Plan..........................16

How to Set Up a Profile.......................................................................................16

Switching to a Business Account...................................................................18

Request Authentication......................................................................................19

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Chapter 3. Gaining Traction for Your Channel.............................20

Choosing What You Want to Be.....................................................................22

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Chapter 4. Growing Your Audience – Best Practices, Tips, and Tricks

24

Description.................................................................................................................25

Mentions.................................................................................................................26

Hashtags................................................................................................................27

Geotag.....................................................................................................................29

Tagging People...................................................................................................29

Medium and Presentation.................................................................................30

Timing......................................................................................................................31

Social........................................................................................................................31

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Chapter 5. Taking Beautiful Pictures (And Other Options)..............32

Taking and Editing Better Photos.................................................................32

Shooting Great Video...........................................................................................35

Smart Use of Filters..............................................................................................35

How to Succeed on Instagram Without Taking a Single Photo or Video .37

Use Stock Footage............................................................................................37

Share Other Photos..........................................................................................38

Drawings................................................................................................................38

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Chapter 6. Instagram Live, Stories, and More.............................39

Stories...........................................................................................................................40

Instagram Live.........................................................................................................41

IGTV................................................................................................................................42

Promotions.................................................................................................................43

Ads..................................................................................................................................43

Another Way to Promote....................................................................................44

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Chapter 7. Integrating Instagram With Your Larger Marketing Strategy

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Chapter 8. Monetization.................................................................................49

Shopping on Instagram.......................................................................................49

Bio...................................................................................................................................50

Instagram Stories...................................................................................................51

Sponsors......................................................................................................................51

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Conclusion..................................................................................................................53

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Introduction

At this point, it is now common knowledge that Instagram should not be thought of as an ancillary social media platform: that it is in fact one of the biggest and most important social networks for any internet marketer to consider.

Right now, Instagram has over 1 billion active users – which is an insane number when you consider there are only 7.53 people on Earth. That accounts for 60% of all adults using the internet, as well as 25 million businesses.

This is a gigantic audience then, and it’s one that is constantly growing. Whereas Facebook (which owns Instagram) has been slowing down slightly in the past few years (not to mention facing numerous high-profile scandals), Instagram has been going from strength to strength.

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One of the biggest reasons that many marketers overlook the importance of