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    Summary: Lean Customer Development: Review and Analysis of Alvarez's Book
    Unavailable
    Summary: Lean Customer Development: Review and Analysis of Alvarez's Book
    Unavailable
    Summary: Lean Customer Development: Review and Analysis of Alvarez's Book
    Ebook36 pages21 minutes

    Summary: Lean Customer Development: Review and Analysis of Alvarez's Book

    By BusinessNews Publishing

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    Currently unavailable

    Currently unavailable

    About this ebook

    The must-read summary of Cindy Alvarez's book: "Lean Customer Development: Building Products Your Customers Will Buy".

    This complete summary of the ideas from Cindy Alvarez's book "Lean Customer Development" demonstrates how traditional companies develop a new product and then look for ways to market it. According to Alvarez, a better approach is ‘Lean Customer Development’, which identifies a customer need and then creates a product to satisfy it. From talking to real customers about their product needs to analysing their answers and deciding what to build, this summary will take you through each step of the process. 

    Added-value of this summary:
    • Save time
    • Understand the needs of your customers
    • Create products that your customers will pay for

    To learn more, read “Lean Customer Development” and get to know your customers’ needs and develop products to satisfy them!
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateJul 1, 2015
    ISBN9782511035948
    Unavailable
    Summary: Lean Customer Development: Review and Analysis of Alvarez's Book

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