Content Repurposing Made Easy: How to Create More Content in Less Time to Expand Your Reach

By Rebecca Livermore

Everyone says, "Content is King"

But what they don't say is how much time it takes to create it and how hard it is to do consistently. 

Here's the deal: if you’re not repurposing the content you already have, you’re wasting time, and making the task harder than it needs to be.

If you:

• Find it difficult to “be everywhere” online
• Have a hard time coming up with ideas for content
• Are confused about how to integrate your blog and all of your social media channels
• Want to know how to outsource some of your content creation without losing your voice
• Need help developing a content plan. . .
• then Content Repurposing Made Easy is for YOU!

  Content Repurposing Made Easy will teach you:

• Why you should bother repurposing
• How to do a content inventory
• How to create a content repurposing plan
• How to repurpose blog posts
• How to repurpose podcasts
• How to repurpose webinars
• How to repurpose content for SlideShare
• How to outsource content repurposing so that you don’t have to do it all yourself!

What are you waiting for?

Click on the buy button, and start creating more content in less time so you can expand your reach!

• Language: English
• Publisher: Professional Content Creation
• Release date: Jul 6, 2014
• ISBN: 9781386640622

Rebecca Livermore

Rebecca Livermore is a bestselling author, blogger, and the cofounder of Ordinary Believer, a ministry focused on helping "everyday" Christians apply biblical truths in meaningful ways. She has been married to her husband, Chuck, for more than 30 years and is the mother of two young adults who affectionately nicknamed her, "Hot Rod Mama."

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Copyright © 2014 by Rebecca Livermore. All rights reserved

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1967 United States Copyright Act, without either the prior written permission of the author, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01023, [phone], or on the web at www.copyright.com.

Requests to the author for permission should be addressed to [e-mail]. Limit of Liability/Disclaimer of Warranty: While the author has used her best efforts in preparing this book, she makes no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaims any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. The author shall not be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

For general information about our products or services, please visit our website at http://www.professionalcontentcreation.com

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Chapter 1: Why Repurpose Content? Chapter 1: Take a Content Inventory Chapter 3: Set Up a System

Chapter 4: Why I Use Google Calendar as My Editorial Calendar of Choice Chapter 5: How to Repurpose Blog Posts

Chapter 6: How to Repurpose Podcasts Chapter 7: How to Repurpose Webinars

Chapter 8: How to Repurpose Content for SlideShare Chapter 9: How to Outsource Content Repurposing Conclusion

Thank you!

About the Author

Chapter 1: Why Repurpose Content?

There are tremendous benefits to repurposing content. Before I go into them, I want to simply make the case for content. It has long been said that content is king. That term was initially coined by Sumner Redstone. Sumner and his family are the majority owners of companies such as CBS, Viacom, and Paramount pictures, so he knows a few things about content.

What Sumner meant by content is king is that while content

distribution channels change, the need for content remains steady.

Considering that Sumner was born in 1923, his prime time was prior to the social media boom that we’re all in the middle of, so when he

spoke the words, Content is king, in the mid 90s, he no doubt didn’t

know then all of the types of content that we have available now.

For instance, he probably didn’t know that businesses could market their products and services by pinning images on imaginary cork

boards. These changes in content mediums only makes his words that much more profound, since distribution channels have indeed not only changed, but increased.

Having such a huge variety of content distribution channels is both a

blessing and a curse. It’s a blessing because our options are nearly limitless, and it’s a curse because our options are nearly limitless.

The problem with near limitless options is that having such an abundance of options can be overwhelming. Content repurposing is one of the ways to streamline the content creation process, which helps to reduce overwhelm.

Consider these benefits of repurposing content.

Be Everywhere

A good friend of mine, Pat Flynn, has become know for the concept of Be Everywhere. While he was first known for his Smart Passive Income blog, he branched out from there to social media sites such as Facebook and Twitter, started a podcast, and built a successful YouTube channel.

As a result of "being