Understand Your Incentives. Why Write? Why Write Better? - (Power of Writing Well)

By Pete Geissler

"A bad writer has no rights whatever. Any mercy shown to him is wasted and mistaken." H.L. Mencken, 1880-1956.

I wrote THE POWER OF WRITING WELL to address everything managers, leaders, engineers, scientists and others need to be better senders and receiver s, not to cover everything they need to know about the language or to be the perfect sender or receiver; nobody is.

The many books on writing and communicating that claim to be everything to everybody fail simply because they are overwhelmingly complex, full of jargon and useless labels and distinctions such as participial phrase as opposed to gerund phrase, or transitive verb versus intransitive verb. Most of us outside of academe don’t care, and we shouldn’t since they are not relevant to our needs.

This short book condenses the habits and techniques—your tools—that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less . It is also a true and accurate reflection of my forty years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies. You can trust that what I’m telling you will improve your abilities to communicate and think, and make you more productive, promotable, and happy. It will also make your organization more efficient and profitable.

I guarantee it, and my students attest to it .

• Language: English
• Publisher: The Expressive Press
• Release date: Mar 4, 2016
• ISBN: 9781311839879

Pete Geissler

Pete Geissler is an outspoken advocate of good communications and behavior. His eight books, and hundreds of articles, speeches, and classes examine why and how to be articulate, to write well, and to treat people respectfully and ethically. His accomplishments include authorship of a publisher's best seller and a finalist in best books 2014, and writing more than three million words that have been published or spoken in formal settings. Pete is founder and CEO of The Expressive Press, a publisher of books in several genre. He also teaches and coaches engineers, scientists, and business persons how to write and to use writing to boost their productivity, value, and careers. He serves on the Board of Directors, Opera Theater Pittsburgh, and chairs its planned giving committee.

Book preview

The Power of Writing Well

Understand Your Incentives

Why Write? Why Write Better?

By Pete Geissler

Copyright © 2014 Pete Geissler

All rights reserved. This book or any portion thereof may not be reproduced or used in any manner whatsoever without the express written permission of the publisher except for the use of brief quotations in a book review.

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This is a chapter-level book. The full book is available at:

The Power of Writing Well: The thoughtful Leader’s Model for Business and Technical Communications

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An Expressive Press production

www.TheExpressivePress.com

Pete offers practical, useful tools that attendees of his classes and readers of his book can use immediately to improve their writing, speaking, and image as intelligent and insightful.

Matt Myers, Project Manager and Environmental Compliance Specialist, Michael Baker Corp.

The one basic skill needed in industry is the ability to organize and express ideas in writing and speaking.

Peter Drucker, prolific writer of best-selling business books, Clark Professor of Social Science at Claremont Graduate School in California, and  international management consultant. 1909—2005.

Applause for Pete Geissler’s writing instruction and The Power of Writing Well

I've touted your writing class as the most valuable of my career. I've seen my productivity, profitability, and promotability increase significantly as a result of lessons learned  during our time together. Thank you. Mike Shema, Senior Project Manager, Civil & Environmental Consultants.

Pete's writeshops and this book combine to make one of the few training programs that benefit every attendee in  important ways, regardless of discipline and experience. Charles Toran, President and CEO, Sci-Tek Consultants, and President, Engineers' Society of Western Pennsylvania.

"As usual, the class and workbook were excellent and very helpful. I appreciate being able to participate while continuing to develop my writing