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Ebook198 pages2 hours
Better Made in Michigan: The Salty Story of Detroit’s Best Chip
By Karen Dybis
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About this ebook
For many, Detroit is the crunch capital of the world. More than forty local chip companies once fed the Motor City's never-ending appetite for salty snacks, including New Era, Everkrisp, Krun-Chee, Mello Crisp, Wolverine and Vita-Boy. Only Better Made remains. From the start, the brand was known for light, crisp chips that were near to perfection. Discover how Better Made came to be, how its chips are made and how competition has shaped the industry into what it is today. Bite into the flavorful history of Michigan's most iconic chip as author Karen Dybis explores how Detroit "chipreneurs" rose from garage-based businesses to become snack food royalty.
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Author
Karen Dybis
Karen Dybis is a metro Detroit writer who has blogged for "Time"? magazine and worked the business desk at the Detroit News. She was born in Bad Axe (where she saw her first drive-in movie in the back of a Suburban), raised in Romeo and is proud to say her two children had their first drive-in movie experience at the Ford-Wyoming.
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