Digital Marketing All-In-One For Dummies, 2nd Edition

Written by Stephanie Diamond

Narrated by Emily Durante

Develop and refine your comprehensive online marketing plan

Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you'll learn the latest trends in digital marketing strategies, including brand new insight on how to incorporate artificial intelligence into your marketing plans. You'll also get the latest information on how to manage your customers' experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits. With the help of this friendly Dummies guide, you'll accelerate your journey from traditional to digital marketing processes, uncover tips to prove ROI of marketing activities, and increase audience engagement.

- Build and implement a winning digital plan for your brand

- Learn how to establish an online presence with social media

- Turn online prospects into loyal customers

- Target consumers in any market segment and age bracket

Dig into the latest marketing advice as you provide your potential and existing customers the kind of personal experience you look for as a customer.

• Language: English
• Publisher: Tantor Media, Inc
• Release date: May 16, 2023
• ISBN: 9798350810080

Stephanie Diamond

Stephanie Diamond, founder of Digital Media Works, Inc., is a seasoned 20-year management/marketing professional. She worked for eight years as Marketing Director at AOL, witnessing its subscriber growth from under 1 million to 36 million. She has created successful multimedia software products for AOL and developed unique business strategies and products for various media companies like AOL Time Warner, Redgate New Media, and Newsweek, Inc. Stephanie is the author of Content Marketing Strategies For Dummies as well as 25+ other marketing books.