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Revisiting Consumer Reviews: Incentivized, Inflated, or Authentic?

Revisiting Consumer Reviews: Incentivized, Inflated, or Authentic?

FromThe Ad Watchers


Revisiting Consumer Reviews: Incentivized, Inflated, or Authentic?

FromThe Ad Watchers

ratings:
Length:
21 minutes
Released:
May 8, 2024
Format:
Podcast episode

Description

In this episode In this episode of Ad Watchers, the hosts discuss the topic of consumer reviews and the actions taken by the National Advertising Division (NAD) to ensure their accuracy. They highlight several recent NAD cases related to consumer reviews, including challenges to claims made by Proz hair care products, MyPatriot Supply, Goose Creek … Continue reading Revisiting Consumer Reviews: Incentivized, Inflated, or Authentic? →
Released:
May 8, 2024
Format:
Podcast episode

Titles in the series (10)

Join National Advertising Division attorneys on this podcast as they explore advertising claims and what it means to put them to the truthfulness test.