28 min listen
A Different Playing Field. How is Advertising to Kids Different?
FromThe Ad Watchers
ratings:
Length:
27 minutes
Released:
Jul 12, 2023
Format:
Podcast episode
Description
In 1974, NAD’s sister program, the Children’s Advertising Review Unit, or CARU, was established to monitor an area of national advertising not covered by NAD: the unique children’s marketplace. CARU’s role? To protect children under 13 from advertising that is misleading, inappropriate, or inconsistent with laws and guidelines. In this episode of Ad Watchers, hosts … Continue reading A Different Playing Field. How is Advertising to Kids Different? →
Released:
Jul 12, 2023
Format:
Podcast episode
Titles in the series (10)
It’s Not Puffery. Do You Have the Evidence To Be #1?: Discover the intricacies of supporting #1 claims in advertising and gain insights for effective marketing strategies on this episode of Ad Watchers. by The Ad Watchers