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(Bonus) Marketing Analytics Summit Is Nigh!

(Bonus) Marketing Analytics Summit Is Nigh!

FromThe Analytics Power Hour


(Bonus) Marketing Analytics Summit Is Nigh!

FromThe Analytics Power Hour

ratings:
Length:
13 minutes
Released:
Mar 26, 2024
Format:
Podcast episode

Description

Long-time listeners to this show know that its origin and inspiration was the lobby bar of analytics conferences—the place where analysts casually gather to unwind after a day of slides interspersed with between-session conversations initiated awkwardly and then ended abruptly when the next session begins. Of the many conferences where this occurs, Marketing Analytics Summit (née, eMetrics) is the one in which this show is most deeply rooted. And, we'll be recording an episode in front of a live audience with all of the North America-based co-hosts on Friday, June 7, 2024, in Phoenix, Arizona at the next one! To call that out, including announcing a promo code for any listeners interested in joining us for the event, Michael, Val, and Tim turned on the mics for a bonus episode with a little reminiscing about past experiences at the conference, including Val's mildly disturbing retention of dates and physical artifacts. Visit the show page for, well, not much more than you see here.
Released:
Mar 26, 2024
Format:
Podcast episode

Titles in the series (100)

Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of "Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice." In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain (Co-Host Emeritus). After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community. This podcast is one of those contributions. Each episode is a closed topic and an open forum - the goal is for listeners to enjoy listening to Michael, Tim, and Moe share their thoughts and experiences and hopefully take away something to try at work the next day. We hope you enjoy listening to the Digital Analytics Power Hour.