34 min listen
#045: Identifying and Prioritizing Hypotheses
#045: Identifying and Prioritizing Hypotheses
ratings:
Length:
58 minutes
Released:
Sep 13, 2016
Format:
Podcast episode
Description
The intro bumper for this podcast says "the occasional guest," and, yet, the last five episodes have had guests. That's hardly "occasional," so Tim and Michael had a choice: either change the intro or do an episode on a topic for which both of them have experience, interest, and, hopefully, at least modest authority. In this show, the guys dig into hypotheses: how to identify and articulate them, the pitfalls involved in *not* clearly stating them, and where they see organizations and analysts get tripped up. They have a hypothesis that you will get some value out of the show, and, if they're right, that you will share the show with a colleague and maybe even give it a positive rating on iTunes. People, places, and things referenced in this episode: Helen Hunt, Twister, Mythbusters, assumption governance, the Science Vs. podcast, and the Invisibilia podcast.
Released:
Sep 13, 2016
Format:
Podcast episode
Titles in the series (100)
#013: Musings on the Measurement of Display Media: Can the media analyst and the web analyst get along? Can the chasm between clicks and visits every be crossed? Is attribution management the silver bullet that will, once and for all, accurately assign a value to banner ads? What the hell is Vizu? Can... by The Analytics Power Hour