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35. Scaling to $100M in 18 Months, the 4 Optimization Levers for E-comm, and Scaling Video Ads w/ Gareth Everard

35. Scaling to $100M in 18 Months, the 4 Optimization Levers for E-comm, and Scaling Video Ads w/ Gareth Everard

FromPartner Up Profits


35. Scaling to $100M in 18 Months, the 4 Optimization Levers for E-comm, and Scaling Video Ads w/ Gareth Everard

FromPartner Up Profits

ratings:
Length:
58 minutes
Released:
Mar 18, 2024
Format:
Podcast episode

Description

Dive into the world of Gareth Everart, the mastermind behind Rockwell Razors and the revolutionary growth of Lomi, turning it into a $100 million venture in just 18 months without relying on traditional partnerships or affiliates. Discover how he redefines success in e-commerce and digital marketing.   Gareth is a trailblazer in the e-commerce realm, with a knack for transforming innovative ideas into profitable realities. As the former CMO of Keto and the driving force behind Lomi's rapid rise to a $100 million valuation, his strategies have shaped the future of direct-to-consumer brands.   In this episode, we dive deep into the intersection of creativity, unconventional marketing strategies, and sheer perseverance. Gareth opens up about his journey from a competitive track athlete to a visionary entrepreneur, offering listeners a unique blend of inspiration and actionable insights.   Gareth's mission is to challenge the status quo in business, proving that success can come from the most unexpected places and through the power of innovative thinking and strategic risk-taking.   Tune in to uncover the secrets behind scaling a brand to 9 figures in revenue and the mindset shifts required to make it happen. You'll leave with a renewed sense of what's possible in your business ventures.   In this episode, we cover: 10:07 Decoding the Launch Marketing Advantahge 13:41 Lomi's Ascension to a $100 Million Valuation 20:07 Harnessing the Potency of Video Advertising 35:42 Anticipating the Evolution of Consumer Engagement 51:50 Partner up profits power move   Connect with Gareth! https://www.linkedin.com/in/garetheverard/ https://getrockwell.com/ Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer  Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox
Released:
Mar 18, 2024
Format:
Podcast episode

Titles in the series (43)

The Partner-Up Profits Podcast discusses practical advice on leveraging affiliate and influencer marketing programs to increase sales and scale your business. It’s based on my experience, from humble beginnings as an introverted small-towner with no marketing experience to helping scale dozens of partnership programs to well over $100M in sales for online companies and making the Inc. 5000 list as a result. My goal is to help you make sense of partnership marketing strategies and stay on top of emerging trends based on real-world experience, so you make less costly mistakes and start fast-tracking your success when working with affiliates and influencers. Join in on conversations with fascinating guests, get the creative juices flowing and always walk away with actionable next steps and inspiration to make more sales with partners. You're just one partnership away from changing your business, so get ready to partner up and profit.