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19. The 2023 Annual Recap: 10 Lessons Learned Scaling an E-Comm Brand  w/ Influencers & Affiliates

19. The 2023 Annual Recap: 10 Lessons Learned Scaling an E-Comm Brand w/ Influencers & Affiliates

FromPartner Up Profits


19. The 2023 Annual Recap: 10 Lessons Learned Scaling an E-Comm Brand w/ Influencers & Affiliates

FromPartner Up Profits

ratings:
Length:
18 minutes
Released:
Dec 25, 2023
Format:
Podcast episode

Description

What lessons have you learned from your Year of Hustle in 2023? Host Joey Vaillancourt is coming in hot with his super authentic and highly relatable '10 Lessons I Learned Scaling an E-Com Brand with Influencers and Affiliates. How are you creating a nurturing company culture now that everything is online? Have you heard about Sprint Week as a way to trim down on expensive team meetings and boost your work productivity?  How do you measure the ROI on a Google PPC versus a podcast ad? And how are you challenging yourself to let go of what's good to make room for great?  Learn about how systems, combined with discipline, create freedom and scalability.  There's stellar business advice aplenty from Joey as he wears his heart on his sleeve and owns his business mistakes, allowing him to look forward to 2024 with renewed focus and determination.  Please use this episode as an opportunity to prompt you into recapping your year before you look to what's next on the horizon, safe in the knowledge that you don't need to repeat the same mistakes.      In This episode we cover:   01:20 Inspirational wisdom from Winston Churchill 01:46 Lesson #1: What works for others may not work for you 03:03 Lesson #2: Top of Funnel Partnerships ROI 04:55 Lesson #3: Be Honest, Be Direct, and Be Specific 06:10 Lesson #4: Meetings! (Introducing Sprint Week) 08:09 Lesson #5: Systems (combined with discipline create freedom and scalability) 08:53 Lesson #6: Let go of ‘Good’ to make room for ‘Great’ 10:00 Lesson #7: Hiring and Prospecting 10:45 Lesson #8: Take the time to fully define clear expectations in a job role 12:24 Lesson #9: Less is More 14:03 Lesson #10: Company Culture (nurturing the scale of your business)          Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com  Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox
Released:
Dec 25, 2023
Format:
Podcast episode

Titles in the series (41)

The Partner-Up Profits Podcast discusses practical advice on leveraging affiliate and influencer marketing programs to increase sales and scale your business. It’s based on my experience, from humble beginnings as an introverted small-towner with no marketing experience to helping scale dozens of partnership programs to well over $100M in sales for online companies and making the Inc. 5000 list as a result. My goal is to help you make sense of partnership marketing strategies and stay on top of emerging trends based on real-world experience, so you make less costly mistakes and start fast-tracking your success when working with affiliates and influencers. Join in on conversations with fascinating guests, get the creative juices flowing and always walk away with actionable next steps and inspiration to make more sales with partners. You're just one partnership away from changing your business, so get ready to partner up and profit.