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? Roasting A Professional Copywriter's Podcast (Unclear Audience Targeting, Vibe-Setting, Publishing Inconsistency, Sharp Episode Titles)

? Roasting A Professional Copywriter's Podcast (Unclear Audience Targeting, Vibe-Setting, Publishing Inconsistency, Sharp Episode Titles)

FromPodcast Marketing Trends Explained


? Roasting A Professional Copywriter's Podcast (Unclear Audience Targeting, Vibe-Setting, Publishing Inconsistency, Sharp Episode Titles)

FromPodcast Marketing Trends Explained

ratings:
Length:
43 minutes
Released:
Mar 8, 2024
Format:
Podcast episode

Description

Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.   In this episode of Podcast Marketing Trends Explained, we roast Cracking Copy's podcast's packaging.We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️Topics Covered0:00 Intro00:32 About Cracking Copy00:59 Initial packaging impressions04:24 Should you use the word "podcast" in your artwork or title?06:18 Dissecting the title & show description14:27 How to use copywriting techniques in your show's description16:40 The episode title scroll test34:21 How to improve your custom episode artwork38:36 The real reason to create a teaser episode39:53 Our key takeawaysResourcesPodcast Growth GuideThread: Why people unsubscribe from podcastsCheck out the Podcast Marketing Trends 2023 ReportSubscribe to the Scrappy Podcasting NewsletterTry Transistor.fm for free for 14 days✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback  
Released:
Mar 8, 2024
Format:
Podcast episode

Titles in the series (22)

It's easier than ever to launch and produce a podcast. But it's never been harder to grow one. On this show, we break down and explore what the data says about what it takes to market and grow a podcast in 2024 to help you make smarter decisions about your show, grow faster, and earn more. Together, cohosts—and longtime podcasters, creators, and marketers—Jeremy Enns (Podcast Marketing Academy) and Justin Jackson (Transistor.fm) explore topics like: How do you define success for your podcast? What are the most effective marketing strategies, tactics, and growth channels for podcasts? What does the data say about how to structure your show and episodes? Which social media channels should you focus on as a podcaster? How do you stack up to other shows? Using the data uncovered by the Podcast Marketing Trends 2023 Report our goal is to make sense of the numbers and turn them into actionable insights that you can use to create a better show and market it more effectively. You can find the full report at podcastmarketingtrends.com/2023.