In this episode, we are joined by a special guest, Barry Murchie, President & CEO of TruLeaf Sustainable Agriculture, to discuss his unique vertical farm business. TruLeaf's products are available in major grocers such as Loblaw, Sobeys, and Metro under the Good Leaf brand.We then jump into the news and discuss Sylvain's viral TikTok on snacks and taxes. Next, we discuss the global population growth issue and what it means for the food industry. We react to American President Biden's recent visit to Ottawa, welcomed with a chocolate bar from fried of the pod Tariq Hahad's Peace By Chocolate. The visit included a commitment of $420 million for Great Lakes environmental work, and Alberta beef served at dinner, with a Newfoundland Screech-inspired dessert.Next, we discuss California's challenges with floods and the impact on leafy green prices in Canada and Sylvain's upcoming meeting with the Competition Bureau as part of a study on the food industry. About BarryBarry Murchie has been President and CEO of TruLeaf Sustainable Farms and GoodLeaf Farms since June 2019.  Barry was with McCain Foods for 25 years, his last position was VP Commercial Operations, North America.  Barry joined McCain Foods in Tokyo, Japan in 1994 in a continuous improvement role focused on logistics.  Barry transferred to McCain Argentina in 1997 to assist in the start-up of a new production facility and in the development of our grower programs.  In 2000 Barry transferred to the Othello, Washington production facility to manage our export business into Asia.  In 2001 Barry transferred to our US head office in Oakbrook, Illinois to manage our logistics unit.  In 2003 Barry assumed responsibility for our Special Markets sales division, which handled K-12 schools, Deli, C-Stores and Industrial sales.  In 2007 Barry transferred to Tokyo, Japan as Country Manager and in 2009 he also assumed responsibility for our South Korean business.  In 2011 Barry transferred to Singapore as Managing Director of our business in Asia. In 2013 Barry transferred back to our US head office as VP Sysco Business Unit and in 2014 Barry transitioned to the role of VP Commercial Operations, North America. About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph’s Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre’s Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa. About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc. and a Senior Advisor to Retail Council of Canada and the B