47 min listen
The Senate Fiddles while Farmers Burn, China Seafood Slave Plants Hit Home, plastic a go-go & guest Vanessa Toperczer, Senior Vice President, IMI Inte…
The Senate Fiddles while Farmers Burn, China Seafood Slave Plants Hit Home, plastic a go-go & guest Vanessa Toperczer, Senior Vice President, IMI Inte…
ratings:
Length:
39 minutes
Released:
Nov 23, 2023
Format:
Podcast episode
Description
In this episode, we're joined by Vanessa Toperczer, Senior Vice President of IMI International, recorded at the Coffee Association of Canada's annual conference in Toronto. We discuss the importance of brand and brand leadership, plus research insights to fuel profit and growth.Michael talks about his time on the Canadian Grocer Magazine Connex stage, interviewing grocery leaders in Canada. Shout-out to Jamie Nelson, COO of Pattison Food Group, and Susan Niczowski of Summer Fresh Salads as this year's Golden Pencil award winners.We delve into the latest industry news, covering everything from the plastics debate coming out of the Federal Court judgement ruling against the Federal Government and Sobeys' price freeze to the impact of the C-234 protest in the Senate. We talk about the shocking revelations about forced labour in China's seafood supply chain and the immediate ripple effect on Canadian companies like High Liner. About VanessaAs an insight-driven leader, Vanessa is laser-focused on motivating marketers and the C-suite to make strong, fact-based decisions that accelerate their business and maximize ROI.Fueled by intention and curiosity, she has cultivated a 360-degree skill set in the marketing world encompassing Agency, Brand, Not-for-Profit, Social Enterprise and Consumer Insights. Her considerable expertise reaches across brand transformation and optimization, growth strategy development, communications strategy and articulation, product and innovation development, partnership and sponsorship strategy, and team leadership and empowerment.Vanessa is inspired to help others discover a universe of possibilities beyond their own vantage point and empower them to focus on what is truly essential. This passion energizes her work with clients, as a sought-after speaker at events and conferences, and on board and committee roles she holds across multiple organizations. About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph’s Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre’s Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa.About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc. and a Senior Advisor to Retail Council of Canada and the Bank of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Today's Shopping Choice and Pandora Jewellery. Michael has been on the front lines of retail in
Released:
Nov 23, 2023
Format:
Podcast episode
Titles in the series (100)
Meet Cheryl Haskett, Albert Borgo and Lisa Mina, three award winning food entrepreneurs from the 27th Canadian Grand Prix New Product Awards: First up Cheryl Haskett, Founder and CEO of Udderly Ridiculous Inc. takes us into the world of her amazing goat’s milk ice cream and the inspiration and opportunity to introduce Canadians to exotic, special and complimentary flavours with her category creating treat. Next, Albert Borgo from Quality Cheese, a family owned and operator creator of bespoke cheese in Ontario shares the inside story behind the creation of his award winning Bon Secret Cheese, Finally Lisa Mina Founder of Goodums Food Inc. introduces us to her nutritious award winning bake mix, created with her expertise in nutrition science, taste profiles and grocery retail to fill a much-needed gap on the shopping lists of Canadians coast-to-coast. by The Food Professor