On this special encore episode of the pod, we present an interview worth a second, or perhaps your first, listen. Our special guest, who lives in San Diego, California, via Vancouver & Toronto, is Sam Zien, aka Sam the Cooking Guy, who shares his remarkable and inspiring journey to over 3.6 Million subscribers on YouTube, three restaurants and six cookbooks and a great line of merchandise now It is a generous interview. Sam has a lot of insight from his rich life as a food entrepreneur and popular food media personality. You can visit Sam athttps://www.youtube.com/@samthecookingguyAbout SamSam the Cooking Guy is an everyday guy – me (I have 15 Emmys… just thought I would drop that one in) – who has found a way to make cooking casually understandable. With no fancy equipment and by speaking English instead of ‘chef-speak,’ I’m sort of the everyman of cooking. I have two shows, the TV show SAM THE COOKING GUY airs on YUR VIEW with COX, and my online show, STCGO. Both are shot right in my house – and I cook with my kids, dogs – just like we all do. There’s no fois gras… no white truffle oil, no ‘Peruvian mountain-raised squab in sesame-lime-soy marinade stuffed with braised forest turnips and wild enoki mushrooms in a hand pressed plum and raspberry glaze’. I’m just a regular guy, using regular words showing how to cook easy, great food… Food that’s ‘big in taste and small in effort’. It’s a handful of ingredients and a few steps – that’s it. This is a cooking show “for the rest of us,” I like to say.“For too long now TV chefs have tried to ‘impress’ with their food & style. But a ton of ingredients and a ton of steps just winds up with people saying they can’t cook. And it’s not that they can’t cook – it’s that they don’t because they think it’s too hard. So isn’t it time someone made cooking easy?”— SamAbout UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph’s Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre’s Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa.About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc. and a Senior Advisor to Retail Council of Canada and the Bank of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Today's Shopping Choice and Pandora Jewellery.Michael has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-