Welcome to the The Food Professor podcast episode 17,  I’m Michael LeBlanc, and I’m Sylvain Charlebois!  The Food Professor is brought to you by omNovos, Canada’s digital customer engagement company. Start the new year with the gift of a personalized experience for your customers in 2021.  Find out how you can Get Personal and Grow Sales with omNovos at www.realcustomerengagement.comWelcome back - our first episode of 2021, and back with a premier sponsor - special thanks to Andrew Armstrong and  Alanna Leeks and the great folks at omNovos - long time listeners and supporters of the podcast and a very savvy customer data management organization, based in my home town of Ottawa.In this episode we're starting the new year where it all begins - on  the farm with Cherilyn Jolly-Nagel.    Born and raised on the Saskatchewan prairies (Mossbank, to be exact), Cherilyn Jolly-Nagel is passionate about her life as a farmer, being a wife to David, and a mother to Claire and Addison. Get to know her better and you’ll learn that she’s got two post-secondary diplomas (Agricultural Business and Finance), has sat on countless boards, speaks at major events and conferences, and loves breaking down barriers between farmers and city-dwellers. Today, in addition to taking an active role on the family farm, she’s a confident and dynamic public speaker, sharing stories about life on a modern-day farm as only she can. Her smart, humorous and myth-busting approach has made her a go-to resource for keynote speaking and media insights. If you liked what you heard you can subscribe on Apple iTunes , Spotify or your favourite podcast platform, please rate and review, and be sure and recommend to a friend or colleague in the grocery, foodservice,  or restaurant industry.    I’m Michael LeBlanc, producer and host of The Voice of Retail podcast and a bunch of other stuff, and I’m Sylvain Charlebois!Have a safe week everyone!
About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph’s Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre’s Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa.About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc. and a Senior Advisor to Retail Council of Canada and the Bank of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Today's Shopping Choice and Pandora Jewellery.Michael has been on the front