Boosting Business Success by Optimizing Year-End Investments As the year draws to a close, businesses have a unique opportunity to strategically invest in marketing initiatives that not only reduce taxes but also set the stage for a successful year ahead. In this episode of Local SEO Tactics, hosts Jesse Dolan, Sue Ginsberg, and Bob Brennan explore the benefits of year-end spending, focusing on tax-deductible marketing expenses and providing valuable insights into areas worth considering. What You’ll Learn Why businesses should leverage year-end investments to reduce taxes by strategically allocating profits into tax-deductible marketing expenses What types of investments you can spend on from revamping your website, and updating your logo, to technical SEO improvements for online visibility  How prepaying for marketing services, optimizing Google Business Profiles, and prioritizing customer reviews can yield quick and impactful results for the coming year Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/how-to-spend-for-year-end/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/