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79: Getting to Moonshot Innovation

79: Getting to Moonshot Innovation

FromInnovation Storytellers


79: Getting to Moonshot Innovation

FromInnovation Storytellers

ratings:
Length:
51 minutes
Released:
Nov 1, 2022
Format:
Podcast episode

Description

Lisa Wardlaw, Chief Strategy Officer from McKenzie Intelligence Services, joins me on Innovation Storytellers to talk about all things innovation and some things you might not want to hear about the future of innovation. Lisa shares with me the importance of having a strategy to take you beyond mediocrity and basic automation.  We discuss the current corporate obsession with incrementalism instead of going for the moonshots. Lisa passionately shares how many businesses spend so much on automation and creating widgets that they are no longer creating anything new. We discuss why innovation teams need to think bigger to achieve something monumentally different and avoid innovation saturation.
Released:
Nov 1, 2022
Format:
Podcast episode

Titles in the series (100)

Did you ever wonder how an innovation got to its finish line? How innovators saw the future, made a product, and created change – in our world and in their companies? I did. Innovation Storytellers invites changemakers to describe how they created their innovation and just as important – THE STORIES – that made us fall in love with them. Come learn how great innovations need great stories to make them move around the world and how to become a better storyteller in the process. I’m Susan Lindner, the Innovation Storyteller. But I wasn’t always. I’ve been a wannabe revolutionary, an epidemiologist at the CDC and an AIDS educator in the brothels of Thailand helping to turn former sex workers into entrepreneurs. Trained as an anthropologist and the Founder of Emerging Media, I’ve spent the last twenty years working with innovators from 60+ countries. Ranging from cutting edge startups to Fortune 100 companies like GE, Corning, Citi, Olayan, and nine foreign governments, helping their leaders to tell their stories and teaching them how to become incredible advocates for their innovations. Great innovation stories make change possible. They let us step into a future we can’t see yet. I started this podcast to shine a light on our generation of great innovators, to learn how they brought their innovation to life and the stories they told to bring them to the world.