Subscribe to my newsletter to learn from the best entrepreneurs and VCs. https://newsletter.prodcircle.com/profileEpisode 14:  This is by far the most interesting episode we have recorded on the show. I had the previlige of sitting down with a great mind of this century, Alistair Croll. Alistair is a serial entrepreneur, event organizer, and bestselling author who works at the intersection of technology and society.After an early career in product management and telecommunications at Eicon, Primary Access, and 3Com, Alistair built web performance pioneer Coradiant and sold it to BMC for $135M. He launched the Year One Labs incubator, chaired O'Reilly's Strata and UBM's Cloud Connect, founded FWD50, and taught at Harvard Business School. He has co-written three books including Lean Analytics, widely considered required reading for startups, and is currently working on Just Evil Enough, the subversive marketing playbook. In this episode, we talked about the important of building purpose driven startups, creating a network that you can rely on, why marketing is more important than your product, how to use venture capital, and how to build dream companies.If you are in entrepreneurial space, this is a mega episode for you. Enjoy :)? CONNECT WITH ALISTAIR ? Website - https://alistaircroll.com? Linkedin - https://www.linkedin.com/in/alistaircroll ? Twitter - https://twitter.com/acroll? CONNECT WITH MUDASSIR ? YouTube Channel -  @prodcircleHQ    ? Twitter - https://twitter.com/ProdcircleHQ? Instagram - https://instagram.com/prodcirclehq? Website - https://prodcircle.com/? Linkedin - https://www.linkedin.com/in/mudassir-mustafa/RESOURCES MENTIONED Lean Analytics - https://leananalyticsbook.com/Just Evil Enough - https://justevilenough.com/Year One Labs Local Mind (Acquired by AirBnB) - https://www.airbnb.com/Cordiant (Acquired by BMC software) - https://www.bmc.com/O'Reilly Media - https://www.oreilly.com/FWD50 - Startup Fest - https://www.fwd50.com/?SHOW NOTES & TRANSCRIPTVisit the website for the transcript and highlights from the conversation - https://prodcircle.com/podcasts/? LISTEN FOR FREE Apple Podcasts - https://podcasts.apple.com/us/podcast/prodcricle-with-mudassir-mustafa/id1688602416Spotify - https://open.spotify.com/show/7MKODYGDeiWP4Y5xUpih31?si=7ce29a73d8724ac2Google Podcast  - https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8yMTg5ODA4LnJzcwRSS - https://feeds.buzzsprout.com/2189808.rss? LEAVE A REVIEW If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :) https://podcasts.apple.com/us/podcast/prodcricle-with-mudassir-mustafa/id1688602416?? GET IN TOUCH You can also Tweet @prodcirclehq with any feedback, ideas, or thoughts about the lessons you've learned from the episodes and we can thank you personally for tuning in ?Looking to work with Mudassir, drop an email.Connect with Mudassir ? YouTube Channel - @prodcircleHQ ? Twitter - https://twitter.com/ProdcircleHQ? Instagram - https://instagram.com/prodcirclehq? Website - https://prodcircle.com/? Linkedin - https://www.linkedin.com/in/mudassir-mustafa/