5 min listen
#454: Reskilling & upskilling for Generative AI with Michelle Boockoff-Bajdek, Skillsoft
#454: Reskilling & upskilling for Generative AI with Michelle Boockoff-Bajdek, Skillsoft
ratings:
Length:
39 minutes
Released:
Dec 4, 2023
Format:
Podcast episode
Description
In the ever-evolving landscape of work, where AI permeates our daily routines, it is imperative for teams at every company, including marketers, to embrace technology like AI in order to thrive and maintain a competitive edge. By understanding and harnessing the potential of AI, marketers can propel their companies towards success, keeping them relevant and at the forefront of their respective industries. Today we’re going to talk about why marketers need to be comfortable and fluent in technology like generative AI to support their org’s marketing strategy, development, and execution, and how reskilling and upskilling play a role in this. To help me discuss this topic, I’d like to welcome Michelle Boockoff-Bajdek, CMO at Skillsoft. RESOURCES PartnerHero: to waive set up fees, go to https://partnerhero.com/agile and mention “The Agile Brand” during onboarding! Skillsoft website: https://www.skillsoft.com Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Released:
Dec 4, 2023
Format:
Podcast episode
Titles in the series (100)
#6 Brands and Value Creation for the Organization: Successful brands can create their own intrinsic value to an organization. In this episode, we discuss how the value created by a brand creates many internal and external opportunities beyond marketing benefits. by The Agile Brand™ with Greg Kihlstrom