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#459: United Airline's "Mileage Plus" - Luc Bondar Shares Loyalty Learnings and Success.

#459: United Airline's "Mileage Plus" - Luc Bondar Shares Loyalty Learnings and Success.

FromLet's Talk Loyalty


#459: United Airline's "Mileage Plus" - Luc Bondar Shares Loyalty Learnings and Success.

FromLet's Talk Loyalty

ratings:
Length:
47 minutes
Released:
Nov 16, 2023
Format:
Podcast episode

Description

Today’s episode is available in both audio and also video format on www.Loyalty TV.
United is now the largest airline in the world as measured by available seat miles, and its marketing is led by the inspirational tagline “Good Leads the Way”.
According to its latest quarterly earnings report at the time of recording, United achieved its highest month for new members of the MileagePlus® program, with approximately 800,000 enrolling in that month alone.
Joining us today to share how they achieved some of their superb results is Luc Bondar, COO and President, MileagePlus.

This interview was recorded on 25 August 2023.

Show Notes:
1) United
2) MileagePlus® program
3) Luc Bondar⁠
Released:
Nov 16, 2023
Format:
Podcast episode

Titles in the series (100)

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.