Once upon a time, in the heartland of American college football, the Big 12 Conference was known for its fierce competition and thrilling matchups. Fans from across the country eagerly awaited each season, where the best teams in the conference faced off in a round-robin battle for supremacy. However, as the years passed, the landscape of college football began to change, and with it, so did the Big 12's scheduling process.

The whispers of change began in a conference room filled with athletic directors and university presidents. They gathered to address the growing concerns that the Big 12 had become an outlier in a college football world dominated by conference championship games and playoff scenarios. A decision was made, and the winds of transformation began to blow.

The Big 12's new football scheduling process was unveiled, and to many devoted fans, it felt like a bitter pill to swallow. The traditional round-robin schedule was no more. In its place, the conference introduced divisions, similar to other major conferences, dividing the teams into Big 12 North and Big 12 South. The decision was met with mixed reactions.

In this new era of Big 12 football, rivalries that had been cherished for decades were threatened. Teams that had battled fiercely year in and year out suddenly found themselves in separate divisions. The storied matchups between Oklahoma and Texas, Kansas State and Oklahoma State, and other longstanding rivalries were now less frequent.

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