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    Ep 305 - Understanding and Applying Audience Needs to Your Product Design with Alexandre Mandryka

    Ep 305 - Understanding and Applying Audience Needs to Your Product Design with Alexandre Mandryka

    FromIndie Game Movement - The podcast about the business and marketing of indie games.

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    Ep 305 - Understanding and Applying Audience Needs to Your Product Design with Alexandre Mandryka

    FromIndie Game Movement - The podcast about the business and marketing of indie games.

    ratings:
    Length:
    63 minutes
    Released:
    May 30, 2023
    Format:
    Podcast episode

    Description

    Anytime you’re looking for opportunities in the game market, understanding your game’s audience is a great place to start. Unfortunately, the process isn’t usually defined well, making it hard to understand audiences, let alone how to apply their needs to your product design.  Today we’re taking a deeper dive with our guest into exploring this concept of “knowing your audience” further, discovering key ingredients that you can use to create the right product design.  
    Released:
    May 30, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.