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    Ep 116 - How Indie Devs Can Use Paid Advertising

    Ep 116 - How Indie Devs Can Use Paid Advertising

    FromIndie Game Movement - The podcast about the business and marketing of indie games.

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    Ep 116 - How Indie Devs Can Use Paid Advertising

    FromIndie Game Movement - The podcast about the business and marketing of indie games.

    ratings:
    Length:
    82 minutes
    Released:
    Nov 26, 2019
    Format:
    Podcast episode

    Description

    Andrew Pappas serves as your guest as he is interviewed by Simon Bailey, one of the team members of The Business of Indie Games, a virtual summit that happens annually and is scheduled for Dec 9 - 13, 2019.  In this episode, we debunk some of the myths of paid advertising, dive deep into strategies and how data collected can be applied to other marketing efforts used to promote your indie game. 
    Released:
    Nov 26, 2019
    Format:
    Podcast episode

    Titles in the series (100)

    Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.