3 min listen
PART 1 - The Fundamentals of Paid Ads with Lisa Anne
PART 1 - The Fundamentals of Paid Ads with Lisa Anne
ratings:
Length:
30 minutes
Released:
Dec 1, 2022
Format:
Podcast episode
Description
Learn the fundamentals of paid ads, as it relates to podcasting, with my guest Lisa Anne. In part 1 of this four-part series, Lisa Anne takes us through everything you need to know when it comes to using paid ads to help grow your podcast reach. As we get into this series, you will learn how to build a lead generation strategy that combines paid advertising with email marketing and free resources, so you can increase your podcast listenership. We’re talking about what you need to have prepared in order to run ads to your podcast, what you need to have set up on the back end in order to run ads, and the importance of knowing who you’re talking to in order to get better results. A quick note, we did have a few technical glitches while recording this series, which impacted the audio quality in 2 small parts in this episode. Bear with us, cause the content is SO worth it. Lisa Anne is a self-made entrepreneur, a global marketing agency owner, digital course creator, podcaster and one of the most sought after Digital Marketing experts of her generation. Lisa propels busy entrepreneurs and businesses to internet-celebrities using her proven automation models in just a few weeks. She’s been applauded year after year for managing multiple 6 and 7-figure marketing ventures, Facebook and Instagram ad campaigns and developing high-converting automation strategies. Through online courses and private masterminds, Lisa has taught worldwide through the power of wifi. Lisa has a passion for helping others achieve big targets within their lives. She’ll scale your business, automate it to help you claim back more time freedom into your life, and make you think a little bit bigger. Learn about: [0:00] Intro [9:45] What you need to have prepared in order to run paid ads to your podcast [13:25] Tips for setting up the backend of your Facebook Business Account [18:45] Knowing who you’re talking to online and having an ideal client persona [19:25] Running video vs. image ads [24:40] Ad budget expectations Want more? Join me on Patreon for exclusive content, bonus Q&As, and binge the episodes before they go live. Become a Patron here: https://www.patreon.com/asitrelatestopodcasting Resources mentioned in this episode: Launch Your Podcast in 8 Weeks: https://simonacostantini.ck.page/launchyourpodcastin8weeks Podcast Recording Equipment Guide: https://simonacostantini.ck.page/podcastequipmentdownload Online Course [Start and Launch Your Podcast in 8 Weeks]: https://www.simonacostantini.com/start-and-launch-a-podcast-in-just-8-weeks Build a Laser Targeted Email List Guide: https://www.lisaannecoaching.ca/listbuilding 10 Lead Magnet Ideas: https://www.lisaannecoaching.ca/lead-magnet-ideas Spotlight Theory: https://spotlighttheory.lisaanne.ca Connect with Lisa here: Website - https://lisaanne.ca Instagram - https://www.instagram.com/LisaAnneCoaching Facebook - https://www.facebook.com/LisaAnneCoaching YouTube - http://www.YouTube.com/LisaAnneCoaching LinkedIn - www.linkedin.com/LisaAnneCoaching Facebook Group - www.facebook.com/groups/MoreThanSocial Connect with Simona here: Instagram: www.instagram.com/simona__costantini Facebook: https://www.facebook.com/costantiniproductions LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/ Website: https://simonacostantini.com/ Patreon: https://www.patreon.com/asitrelatestopodcasting Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast
Released:
Dec 1, 2022
Format:
Podcast episode
Titles in the series (79)
Trailer | As It Relates to Podcasting: Do you ever look at your favorite podcaster and wonder how they grew such a successful show? How do these podcasters show up week after week with epic content and an engaged audience? What's their secret? And how did they achieve so much... by As It Relates to Podcasting