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69. The Art of Pricing: Capture Higher Profits and Manageable Workloads as a Photographer

69. The Art of Pricing: Capture Higher Profits and Manageable Workloads as a Photographer

FromCapture The Chaos - Grow Your Newborn and Family Photography Business


69. The Art of Pricing: Capture Higher Profits and Manageable Workloads as a Photographer

FromCapture The Chaos - Grow Your Newborn and Family Photography Business

ratings:
Length:
20 minutes
Released:
Sep 27, 2023
Format:
Podcast episode

Description

Are you ready to increase your profitability and lighten your workload as a photographer? Wondering how you can achieve this desired outcome? Look no further! I have the solution that will help you achieve higher earnings and a more manageable schedule.
Highlights in this episode:
Explore successful pricing strategies adopted by leading photographers.
Recognize the signs that indicate it's time to raise your photography prices.
Get insights on how to utilize add-ons and upselling strategies for increased revenue.
Get to grips with techniques to communicate the true value of your work persuasively.
Learn about implementing gradual price increase measures to fend off work stress.

Discovering Pricing Strategies
Understanding the intricacies of pricing strategies in photography is crucial to achieve profitability and sustainability. It involves calculating the costs and potential income, which aids in setting fair, yet profitable prices. Consistency, value addition, and keeping a specific portfolio-building phase are also integral parts of this pricing strategy, all of which work together to create a successful photography business.
Optimal Price Increase Moments
Knowing when to raise your prices is a critical aspect of managing a photography business. This usually happens when you notice regular bookings, improvements in your work, and positive client experiences. Careful timing and gradual increase in prices can promote sustainability and prevent work burnout, creating a healthy workload and income balance.
Effective Upselling and Add-ons
Integrating valuable add-ons and offering upsells can contribute significantly to your revenue without necessarily raising session prices. This strategy enhances the average session income while providing clients with more tailored options. By offering gallery upgrades, prints, albums, or limiting images per session and charging for extra, photographers can add more value to their services and, in turn, increase profitability.
 
Connect with Brittnie:
Website: https://brittnierenee.com/photographers
Instagram: https://www.instagram.com/brittnierenee_photo/
Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCo
Planner Launch: https://view.flodesk.com/pages/64d97b286c7994e1535b22d1
Leave a Voice Message: https://www.speakpipe.com/capturethechaospodcast
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
Released:
Sep 27, 2023
Format:
Podcast episode

Titles in the series (98)

Do you wish you could book more photography clients? Are you sick of Instagram sucking all of your time with little return? Do you wish there was a simpler way to market your photography business? Are you ready to feel more confident in your prices and offerings? In this podcast you will find tactical time saving solutions, proven marketing strategies, and inspiration from other mom-tographers just like you. My mission is to help moms build and scale a family and newborn photography business around their busy, joy filled, and sometimes chaotic lives. If you’re ready to build a photography business that is a little less mess and a lot more organized you are in the right place! Hey! I’m Brittnie, wife, mama, photographer, and sister in Christ. I tried to build a family photography business with the spaghetti method (you know throw it on the wall and see what sticks). I finally realized that if I was going to scale and become a profitable photographer without sacrificing my family life I needed a better plan. I’ve implemented strategies that doubled my photography clients and gave me time freedom to do the things I love, like take naps and go on fun adventures with my kids. And I’m ready to share them with you! If you are ready to finally find the secret sauce to building a thriving family and newborn photography business without sacrificing the life you love living, this podcast is for you. Let’s capture the chaos and get to snappin mama. CONNECT Website: brittnierenee.com/photographers Instagram: intstagram.com/brittnierenee_photo