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363: MarTech Meets AI: Integration Insights

363: MarTech Meets AI: Integration Insights

FromRenegade Marketers Unite


363: MarTech Meets AI: Integration Insights

FromRenegade Marketers Unite

ratings:
Length:
50 minutes
Released:
Sep 22, 2023
Format:
Podcast episode

Description

AI has become the secret weapon for many marketing teams. In the MarTech world, this goes one step further: many MarTech CMOs are not only embracing AI but pioneering its integration.  Three such CMOs are Adriana Gil Miner of Iterable, Christopher Willis of Acrolinx, and Andrew Bennett of Smartsheet. In this episode, we bring them together so they can share how they’re marketing the AI that’s making their respective products that much more powerful. Tune in to deep dive into their strategies for rising above the AI buzz, leveraging PR, community engagement, word-of-mouth campaigns, and the myriad ways their teams are harnessing AI.  For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Released:
Sep 22, 2023
Format:
Podcast episode

Titles in the series (100)

Renegade Marketers Unite focuses on marketing innovators, uncovering the how, what and why behind their on-going success. Award-winning marketer, author, and entrepreneur Drew Neisser keeps these conversations interesting and inspiring, wrapping up each episode with on-the-spot analysis and insights for big marketers and those that want to be. For more information visit http://DrewNeisser.com/podcast