Did you know that 95% of people say that reviews or testimonials influence their purchasing decisions? That’s why it’s so important for businesses to utilize testimonials throughout all of their marketing – but many businesses forget to ask them!   It’s Day 6 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller challenges you to interview one customer for a testimonial. When you capture someone’s story about how your product made their life better and share it with your audience, your credibility goes through the roof. Tune in now to learn specific tips on capturing compelling testimonials!   Take action and download the Double Your Revenue Challenge checklist at BusinessMadeSimple.com/Challenge.   --    If you’re looking for comprehensive training and ongoing weekly coaching to help you double your business’s revenue, join Small Business Flight School.   During the Double Your Revenue Challenge, you can get $500 off Flight School with code DOUBLE2023.   Offer expires August 18, 2023.