Why Eco-Friendly Products Keep Failing

FromProblem Solvers

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Why Eco-Friendly Products Keep Failing

FromProblem Solvers

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Length:

29 minutes

Released:

Aug 14, 2023

Format:

Podcast episode

Description

People say they want eco-friendly products, but they rarely actually buy them. Why? Because their marketing is all wrong. Utah State University marketing professor Ed Stafford explains. Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

Released:

Aug 14, 2023

Format:

Podcast episode

Titles in the series (99)

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Why Eco-Friendly Products Keep Failing

Why Eco-Friendly Products Keep Failing

Description

Titles in the series (99)

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