EP 22: Industry trends, growth, and business. Competition, breeding, and officiating. Associations, medications, and international governance.
One of the 12 principles of “The Cowboy Way” is “He must never go back on his word or trust confided in him.” The Cowboys promised to answer your questions and in this episode, they make good on that promise. This straight-shootin’ episode comes directly from questions spurred on by previous episodes. 
The Show Rundown
Industry Trends: The Good and Not So Good

Distinctions between weekend shows and major events

Creation of more spectator-focused events

Episode to watch: EP7 - American Horse Council with Julie Broadway


The daunting task of getting started

Beginners in the sport - the expense and finding a trainer

Trainers entering the professional side

The breeding industry

Episode to watch: EP 13 - Rancho El Fortin with Aldo Ramon


Hottest Topic: Medication use in the industry

Use of sedatives

Tail alterations

Episode to watch: EP 16 - NRHA with Mark Blake & Mike Hancock

NRHA Reiner Magazine - July Issue, Page 45


Officiating & Judging

Relevance of individual judge’s score to overall final score

Minimize subjectivity and maximizing objectivity

Circles and larger maneuver evaluation variances - why this is one of the most difficult maneuvers to score

New rule changes from NRHA

Episodes to watch: Understanding the Score: EP 15 - TRFAM qualifier at Cactus Classic, EP 17 - NRBC, EP 19 - Buckeye Reining Derby, EP 20 & 21 - NRHA Derby

Coming Soon: EP 24, 25, 26 - NARS, 100X and more


How industry growth affects association transparency

How associations communicate with members

Is it time to consider an amateur division in reining

How the horse show business is changing - 

Episode to watch: EP 18 with Marnye Langer


Equine breeding business

Breeding fees continue to increase

More mares being bred - what this means for the industry in the next 3-5 years

Price of horses is at an all-time high

Episodes to watch: EP 11 - NRCHA with Paul Bailey & EP 13 - Rancho El Fortin with Aldo Ramon


Is it time to create a true International Governing Body?

FEI didn’t work for western discipline of reining

International events are being created without one an IGB

Looking to other sports as examples


Collegiate Competition

NCEA is a growth opportunity for the industry

Lots of questions, we’ll be bringing more interviews in the future

Episode to watch: EP 14: Collegiate Program with Larry Sanchez & Laura Brainard


Keep Your Questions Coming
Email questions to exec@cowboyoffice.com. We’ll continue to catalog your questions for our next question and answer segment.
ONE MORE THING
Take the American Horse Council Economic Impact Survey. Your voice matters so use it!
RESOURCES:

NRHA Rule Changes 2024: https://news.nrha.com/2024-nrha-rule-changes-approved-nrha-board-of-directors-spring-meeting-a-success/ 
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