This week's guest is the editor of Health Club Management Magazine – Kate Cracknell. She joined the company in 2006 and has led the magazine to become a leading title for the health and fitness industry around the world. During the interview, Kate shares why its so important to keep your customer front of mind. She tells us what Brexit means for the UK fitness industry, she challenges clubs on how their interacting with members and connecting with the inactive community, plus she gives us some insider tips on how to get PR for your business. Also during this week's show we have a very special announcement and we have next week's guest, Jay Baer join us for a round of Quick Fire Five! Visit: fitnessbusinesspodcast.com Email: info@fitnessbusinesspodcast.com Phone: +61 2 9484 5501 Twitter: @fitbizpodcast On Facebook