The size of the sexual wellness market for 2023 is estimated to be over $37 billion.  This growing industry, ripe with potential and opportunity, is more than just gadgets and apps.  The business of femtech and sextech is largely driven by female entrepreneurs who, through their own experiences, have found holes in the market where there is unmet need.Rachel Braun Scherl is a champion for women's health and is passionately focused on driving innovation in the business of women's sexual and reproductive health.  She was dubbed the first Vagipreneur after she successfully started her own female health and wellness company, creating a new category in the process.With more than 50% of the world's population being female, it's natural to see a rising interest in woman-focused technology.  Bringing the conversation to the forefront is necessary to destigmatize the shame and taboo that all too often comes with the discussion of female health and pleasure.In this episode Rachel and I discuss:- Her long career in the health segment and getting dubbed the first Vagipreneur- How writing a book became her calling card - The dynamic sexual health and wellness market, recent innovation, and how far we still need to go- Corporate America's need to get on board with retaining their most experienced workers by embracing perimenopause/menopause in the workplace- Getting creative and scrappy to find funding for new innovation- How she went about starting the concept of a podcast during the pandemic- What's next for Rachel Where to find Rachel Braun Scherl:https://www.sparksolutionsforgrowth.com/about-rachel-braun-scherl/Podcast https://businessofthev.com/Instagram https://www.instagram.com/rbscherl/Facebook https://www.facebook.com/rbscherlHer book Orgasmic Leadership is available on Amazon and other booksellersFollow Asking for a Friend on Social media outlets:https://www.instagram.com/askingforafriend_pod/https://www.facebook.com/askforafriendpod/Please provide a review and share. This helps us grow! https://lovethepodcast.com/AFAF