33 min listen
E230: How to Create Successful Free Plus Shipping Offers
E230: How to Create Successful Free Plus Shipping Offers
ratings:
Length:
41 minutes
Released:
Mar 11, 2019
Format:
Podcast episode
Description
The first time Joe Cochran came on the podcast, we were set on talking about free plus shipping offers. However, Joe's background proved to be too interesting to cut short, so we talked more about it instead. You can listen to that episode and the lessons he learned before before founding ComfortTac, his current company. We discussed the ups and downs of running an ecommerce business, and whether or not passion really does play a part in creating a successful company. We're having Joe back on the podcast today to finally talk about free plus shipping offers. From our conversation you'll learn that: Every business is different. There's no one size fits all strategy and that every advice should be adapted for your particular business. This principle applies to creating free plus shipping offers. You might need to diversify your product offering to increase average order value if you don't have a consumable product. Free plus shipping offers have a better rate of success if you do a lead magnet offer first. Your lead magnet could be an information product built around your physical product. For more information about building information products, you can listen to this episode: E117: How an MMA Fighter Built a Multi-Million Dollar Company Selling Digital Products EcomCrew Premium is Open We're reopening Premium for a limited time! Get access to full-length courses, twice monthly private webinars, and unlimited 1 on 1 email coaching with Mike and Dave. Sign up here!
Released:
Mar 11, 2019
Format:
Podcast episode
Titles in the series (100)
Episode 13: Brand Building Insights Part Two: Welcome to Part 2 of our How to Build a Brand series. Last time we went over a few things to get you thinking about your brand, but on today’s episode Grant and I are getting into the nitty gritty and talking about the tools you’re going... by The Ecomcrew Ecommerce Podcast