36 min listen
Global Growth Needs a Local Approach
FromHBR On Strategy
ratings:
Length:
30 minutes
Released:
Jun 21, 2023
Format:
Podcast episode
Description
Harvard Business School assistant professor Alexander MacKay studied Uber’s strategies as it entered new markets around the world. He wanted to understand how global businesses can scale fast and survive for the long run. MacKay tells Cold Call host Brian Kenny that Uber adjusted its strategies to meet the specific challenges posed by competitors and regulators in six global markets: New York, Bogota, Delhi, Shanghai, Accra, and London.
Released:
Jun 21, 2023
Format:
Podcast episode
Titles in the series (56)
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