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The 7 Pillars of Behavioral Science for Climate Action Ep52

The 7 Pillars of Behavioral Science for Climate Action Ep52

FromHow to Save the World | The Psychology & Science of Environmental Behavior


The 7 Pillars of Behavioral Science for Climate Action Ep52

FromHow to Save the World | The Psychology & Science of Environmental Behavior

ratings:
Length:
24 minutes
Released:
Jun 20, 2023
Format:
Podcast episode

Description

Don't let your audience walk away without actually doing anything. Here's the action design shorthand you need. Use each of these evidence-based techniques in your project, campaign, or startup to ensure every person you touch goes on to take a real action that shifts the numbers.
Download The 7 Pillars of Behavioral Science for Climate Action Poster Checklist: http://bit.ly/43Ip9E2


How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL 

Follow on: 
Twitter @katiepatrick
Instagram @katiepatrickhello
LinkedIn https://www.linkedin.com/in/katie-patrick/
Released:
Jun 20, 2023
Format:
Podcast episode

Titles in the series (80)

What *really* gets people to take action for the planet? Environmental engineer, designer, and author, Katie Patrick, takes you on a wild intellectual journey into the heart of the environmental psyche. Katie hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get more people to adopt your environmental campaign, product, or behavior. Warning: Best for deep sustainability nerds. Sign up for Katie's free course on climate action + gamification design at http://katiepatrick.com.