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Kim Chi of KimChi Chic Beauty: ‘I want this to be a staple in a lot of people's lives’

Kim Chi of KimChi Chic Beauty: ‘I want this to be a staple in a lot of people's lives’

FromThe Glossy Beauty Podcast


Kim Chi of KimChi Chic Beauty: ‘I want this to be a staple in a lot of people's lives’

FromThe Glossy Beauty Podcast

ratings:
Length:
42 minutes
Released:
Jun 8, 2023
Format:
Podcast episode

Description

When Kim Chi made the finals on season 8 of "RuPaul’s Drag Race" back in 2016, fans were captivated by her stunning makeup artistry. Not long after, she became the CEO and founder of her own makeup brand, KimChi Chic Beauty. Launched in 2019 under Bespoke Beauty Brands, the incubator founded by Nyx Professional Makeup founder Toni Ko, the brand made its national retailer debut in CVS last year. 
On this episode of the Glossy Beauty Podcast, Kim Chi shares how she became what she calls an “accidental drag queen” back in 2012 and learned her elaborate makeup artistry techniques with no formal training. She also talks about the founding story of the brand and the way she's leveraging it to gain traction as one of the first beauty brands on TikTok’s shopping feature. Kim Chi also uses her platform to speak out about bias and discrimination, and is vocal about the drag queen ban attempts happening across the country. Below are some excerpts from the conversation.
Released:
Jun 8, 2023
Format:
Podcast episode

Titles in the series (100)

The Glossy Beauty Podcast is the newest podcast from Glossy. Each 30-minute episode features candid conversations about how today’s trends, such as CBD and self-care, are shaping the future of the beauty and wellness industries. With a unique assortment of guests, The Glossy Beauty Podcast provides its listeners with a variety of insights and approaches to these categories, which are experiencing explosive growth. From new retail strategies on beauty floors, to the importance of filtering skincare products through crystals, this show sets out to help listeners understand everything that is going on today, and prepare for what will show up in their feeds tomorrow.