23 min listen
347: Marketing Metrics that Move the Needle
347: Marketing Metrics that Move the Needle
ratings:
Length:
50 minutes
Released:
Jun 2, 2023
Format:
Podcast episode
Description
Metrics, metrics, metrics. It’s the science of marketing that delivers budget approvals, board buy-in, and a formidable seat at the table. In this episode, we explore the B2B metrics that matter with three metrics-driven CMOs. Tune in to get all kinds of metrics insights, with wisdom from CMOs Kevin Sellers of Ping Identity, Deidre Hudson of Bloomfire (previously Payability), and Khalid El Khatib of Stack Overflow. For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Released:
Jun 2, 2023
Format:
Podcast episode
Titles in the series (100)
1: RTU: Influencer Marketing w Eric Reynolds, CMO, Clorox: A Big Idea is Bigger than Your Brand by Renegade Marketers Unite