In this episode of Chasing the Insights, I talk to serial entrepreneur Rob Cook. Rob talks to us about lessons learned from starting up two ventures at once. Rob Cook is a CPA, CFP, and former financial advisor who left his job as an advisor to join a start-up trying to bring the next generation of financial planning software to market. After becoming a financial advisor, Rob quickly realized that the current model of financial advice was broken and ripe for innovation. When he was approached by his company, he jumped at the chance to help millions of people gain access to real, high quality, truly valuable financial advice. Rob is also the host of the Contenders Wanted podcast, where they strive to help others solve their money problem without sacrificing what’s most important in life. Money is a part of all of our lives and it also happens to be one of the biggest stressors for most families. So, how do we crack the money code and eliminate that stressor without making it the focus of our lives? These are the kinds of questions he explores and the answers they looking for through the stories of our guests and the information they share on the show.