49 min listen
#357: H & M - Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
#357: H & M - Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
ratings:
Length:
46 minutes
Released:
Mar 23, 2023
Format:
Podcast episode
Description
This episode features H&M - one of the world’s greatest fashion retailers.
With over 150 million members of its program world-wide, H&M has achieved some incredible results, balancing its global loyalty proposition with local market needs, to stay relevant in this incredibly competitive sector.
Our guest is Dominik Olejko, Regional Customer Insights & Engagement Manager for H&M in Eastern Europe.
Listen to enjoy Dominik's incredible career spanning 15 years in retail loyalty for brands including Decathlon, Ikea and now H&M, as well as his
passion both for the traditional principles that drive loyalty as well as some incredibly inspiring and innovative projects that he has launched in this region.
Show Notes:
1) Dominik Olejko
2) H&M Group
3) H&M Membership
4) H&M App
With over 150 million members of its program world-wide, H&M has achieved some incredible results, balancing its global loyalty proposition with local market needs, to stay relevant in this incredibly competitive sector.
Our guest is Dominik Olejko, Regional Customer Insights & Engagement Manager for H&M in Eastern Europe.
Listen to enjoy Dominik's incredible career spanning 15 years in retail loyalty for brands including Decathlon, Ikea and now H&M, as well as his
passion both for the traditional principles that drive loyalty as well as some incredibly inspiring and innovative projects that he has launched in this region.
Show Notes:
1) Dominik Olejko
2) H&M Group
3) H&M Membership
4) H&M App
Released:
Mar 23, 2023
Format:
Podcast episode
Titles in the series (100)
#2: Award-winning Insights from India - Sanjeev Nichani, Raymond Rewards by Let's Talk Loyalty