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Are we “back”? An update on consumers and COVID-19

Are we “back”? An update on consumers and COVID-19

FromThinking Ahead: Your Leading-Edge Insights Podcast


Are we “back”? An update on consumers and COVID-19

FromThinking Ahead: Your Leading-Edge Insights Podcast

ratings:
Length:
36 minutes
Released:
May 26, 2021
Format:
Podcast episode

Description

As COVID-19 restrictions loosen, over half of Americans say that they will be cautious going back to everyday life, but what does "normal" look like now? In this episode, Managing Director of Consumer Insights, Stacy Bereck, shares the latest results of the Consumer Pulse study, which has been tracking consumer behaviors and attitudes on life in a pandemic since March of 2020. Tune in to hear the latest- including data on the newest segment, vaccinated vs. non-vaccinated consumers.
Guest: Stacy Bereck, Managing Director, GfK Consumer Insights
Resources: 
Read the latest release: The newest wave of Consumer Pulse  
eBook: How can brands connect with wary consumers in today’s fragile marketplace
Listen to the other Consumer Pulse episodes

More on this episode:
Get more details about this episode at www.gfk.com/en-us/thinking-ahead 
Contact the Thinking Ahead Podcast at marketing@gfk.com  
Released:
May 26, 2021
Format:
Podcast episode

Titles in the series (91)

This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.