Is it time for you to write a fitness book? How would you like to charge more for services? Or get more media exposure? And have an easy NOT sleazy way to attract customers who really want your services?  My guest today has the answers to how to do all three of those. Oh, and by the way, there are way more than three reasons to write your fitness book. Bonus! If you’ve already got a book don’t click away just yet. Are you promoting it in a way that gets you crazy good results? Has it really elevated your business? When you write a book that’s what you want, right? If you published it but it’s not working like a little soldier bringing you business every day effortlessly, this is for you too! Melanie launched owned and operated 2 independent TV stations in Houston and Dallas Texas and has a background in Media, Marketing, Public Relations and Advertising. In addition, to creating and developing successful businesses she has created award winner advertising campaigns. Here are the questions we answer on today’s episode: Ask about my background and went from TV to publishing Why should every business owner/ speaker/consultant have a fitness book Best ways to write a fitness book Most important things to include in your book.  How long does it take to write a book? We also talked about obstacles to writing: I have no time to write a fitness book! I’m not a good writer Don’t miss the 10x10x3 Formula: 10 Most FAQs 10 SAQs 3 stories to each question Awesome Tools: OTTER will transcribe your book if you record it. Your book: The one asset that can work harder for you than anything else you can do. Fastest Way to Credibility Why you want to write a fitness book: Credibility Raise rates (you’re now the expert) Foot in the door when you otherwise can’t get a response Good Book covers: Contrast Keep it simple Bold colors Font is legible Be clear not clever Key word loaded Connect with Melanie: www.EliteOnlinePublishing.com  amazon.com/author/melaniejohnson  Thanks for leaving a rating in iTunes! Click here Click to view in iTunes Click on ratings and reviews Leave your 5-star rating and comment Know that I SO appreciate it!