Tired of trying to share long, ugly URL links with leads and customers in your marketing channels? There's another way. They're called "redirects," and when I first discovered them, I was ecstatic. I use them ALL the time. This is like bitly link shorteners, but where you get to decide what the actual link itself will say. The formula is always: yourwebsiteurl.com/shortcutword Using redirects gives you the ability to share things like: popular product pages your favorite lead magnets YouTube videos and hotsted PDF resources website pages you always reference your online store link In this episode, I give you some case studies of where I use redirects the most, how they work, and how to set them up. You can even go watch a demo of me making a "pretty link" here on YouTube. Ditch the bitly links and start using these easy-to-set up shortcut links through redirects! You're gonna love this quick tip!