24 min listen
40: Meet McDonald's Maestro of Social Customer Care
40: Meet McDonald's Maestro of Social Customer Care
ratings:
Length:
37 minutes
Released:
Sep 15, 2017
Format:
Podcast episode
Description
If you’re not focusing on customer experience, you may be missing out on a huge opportunity to build brand love. Dan Gingiss—Senior Director of Global Social Media for McDonald’s—believes in the power of service. He identifies social media as a key medium to address customer questions and concerns. As a published author and podcast host, Gingiss offers professional advice for connecting with audiences and getting involved in consumer conversations. Technical note: Drew apologizes for the sound crackles - he was too close to the mic and hopes it won't distract you from his guest's sparkling insights! He'll try not to make that mistake again.
Released:
Sep 15, 2017
Format:
Podcast episode
Titles in the series (100)
5: RTU: Repositioning - Guest, Arra Yerganian, CMO of Sutter Health by Renegade Marketers Unite