61 min listen
Practice Marketing Success: Foundational Principles for Effective Marketing
FromSLP Nerdcast
ratings:
Length:
71 minutes
Released:
Dec 12, 2022
Format:
Podcast episode
Description
Speech Language Pathology: Continuing Education Courses by SLP NerdcastCourse Title: Practice Marketing Success: Foundational Principles for Effective MarketingGet .1 ASHA CEU and visit the course landing page here.Earning Speech-Language Pathology CEUs Online is Simplified with SLP Nerdcast.On SLP Nerdcast you’ll find SLP Continuing Education Courses, Masterclasses and Clinical Resources.To learn more about our services visit ▶ https://bit.ly/SLPNERDCASTTo learn more about our membership and save 10% on your first year of membership visit ▶ https://bit.ly/SLPNerdcastMembership use code “Nerdcaster10” to save. —————Does the thought of marketing your private practice make you squirm? Let’s be honest-as SLP’s, we think a lot about how to serve our clients, and not as much about how to sell those services effectively. This week, Kate is joined by Jill Woods of Practice Momentum to learn a few tricks of the marketing trade. You’ll explore the ins and outs of the marketing cycle and I bet you’ll be just as surprised as I was that the art of marketing is a bigger topic than you think, extending well beyond promotions and social media buzz. Jill walks us through how a successful marketing cycle can help you transform clients that at first, didn’t even know your services existed, to your best referral sources. This episode is packed with principles and actionables that will up your marketing game, transforming your practice, and therein, your life! And even better, there’s no used car salesman vibes at all - just sound logic, a pulse on ethics, and tons of tips to improve the focus, consistency, and personality of your marketing endeavors so that you can see the momentum you long for in your practice. I know that your social service spirit gets queasy at the thought of selling anyone, anything, but consider this truth - you can have the best services in the world, but if you’re not adequately selling them to your clients, you’re not actually serving them at all.
Released:
Dec 12, 2022
Format:
Podcast episode
Titles in the series (100)
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