This week, on the podcast, host Eva Hartling speaks with Jeri Ann Willis, co-founder of The Observatory, Edmonton’s leading destination for independent, luxury eyewear. Jerri Ann purchased her first optical retail space in downtown Edmonton in 1976 at the age of 23, and today, 46 years later, she is still going strong. Listen to the conversation to hear about what makes a retail operation a success in today’s highly-digital world, why giving back to our community is key, and find out why taking over a business as part of an owner’s succession plan may be the right choice if you’re an entrepreneur looking for a new business idea.........This season of our podcast is brought to you by TD Canada Women in Enterprise. TD is proud to support women entrepreneurs and help them achieve success and growth through its program of educational workshops, financing and mentorship opportunities! Find out how you can benefit from their support! Visit: TBIF: thebrandisfemale.com // TD Women in Enterprise: td.com/ca/en/business-banking/small-business/women-in-business // Follow us on Instagram: instagram.com/thebrandisfemale