32 min listen
Beam Suntory's Jessica Spence on crafting fantastic consumer experiences
FromBRAVE COMMERCE
ratings:
Length:
35 minutes
Released:
Dec 7, 2020
Format:
Podcast episode
Description
Beam Suntory's President of Brands Jessica Spence talks about her bias towards action and the fascinating lessons we can learn from China's eCommerce maturity. She also shares tips for creating a powerhouse team who can see eCommerce not as a transactional channel, but as a driver of brand experience. But first, Rachel and Sarah take a look back at the biggest winners of Cyber 5 weekend. Hosted on Acast. See acast.com/privacy for more information.
Released:
Dec 7, 2020
Format:
Podcast episode
Titles in the series (100)
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