29 min listen
Becoming a UX Writer from Scratch with Sarah Kessler of Gympass
FromWriters in Tech
ratings:
Length:
39 minutes
Released:
Jul 26, 2021
Format:
Podcast episode
Description
Sarah Kessler went from zero product experience to landing a UX writing job at the unicorn company Gympass in only two years. In this episode of Writers in Tech, she shares how she got there and what she did to position herself as a UX writer.Sarah decided to look for work in the tech industry after feeling burned out from customer service jobs. She discovered UX writing and was hooked straight away.A few things we chatted about:The importance of enjoying workWhy you don’t have to be technical to work in techFinding your niche within UX writingHow marketing books can help new UX writersTry our free UX writing course Connect with Sarah on LinkedInBooks recommended in the show: Positioning: How to be seen and heard in the overcrowded marketplaceThe 22 immutable laws of marketing
Released:
Jul 26, 2021
Format:
Podcast episode
Titles in the series (100)
Building a UX Writing culture at Babbel: I recently spoke with Erin O'Loughlin and Annalise Nurme about creating a UX Writing culture in a product team of the language education platform Babbel. More companies are beginning to understand that they must hire writers; Erin and Annalise are the first official UX writers at Babbel. We talked about the challenges of creating a UX writing culture in a company that’s never had writers. Topics covers: -Presenting the concept of UX Writing to your team -Creating a content style guide and establishing new conventions -Building test groups for your product -Working with designers by Writers in Tech