In this episode, I share my interview with Jeff Mason, a photographer and gemologist specializing in product and jewelry photography. With 20 years of industry experience, he brings his knowledge of gemstones and passion for photography together to best represent your jewelry and brand image. Jewelry photography is one of the top requested topics I've gotten from listeners and viewers, so I'm very excited to share this episode with you. Jeff and I chat about things like:- The most important qualities of an effective jewelry product photo- Tips for representing the personality of jewelry or gemstones in photography- Overcoming the challenges of photographing jewelry- What a jewelry brand should look for when hiring a product photographer and how to know you're hiring the right person as well as how much you can expect to pay Links mentioned in this episode:Transcript: https://joyjoya.com/interview-jeff-mason-jewelry-photography Sparkle Award: https://sparkleaward.comKoehn & Koehn Jewelers: https://www.koehnjewelry.comJeff Mason Photography: https://www.jeffmasonimages.com