How to Yoastify your shop If you’re even vaguely into SEO and haven’t heard of Yoast, then I’m guessing you have been living under a rock.   But for those that don’t know, Yoast SEO is a WordPress plugin that helps your site perform better in search engines like Google.    It also gives you the tools to bring your content to the highest standards of SEO and overall readability.    It’s my favourite SEO tool which I use on all my sites and recommend in my course The Recipe for SEO success.    And yes I’ve tried all the other tools, but I find that Yoast works best with other plugins and its SEO copywriting features are just awesome.   But one big fat bummer was always that I couldn’t recommend Yoast to my Shopify students, who now make up nearly 50% of my course takers.   They had to struggle on, using dodgy apps or hand coding.   But all that has changed.    Yoast has just launched a Shopify version of their famous WordPress plugin and today I’m delighted to be chatting to Marieke van de Rakt all about its features, upcoming developments and how to get the best out of the app.   Tune in to learn: What Yoast is Why Yoast launched an SEO app for Shopify Core features of the Yoast SEO app How it helps deal with duplicate content How to start off with Yoast SEO What kind of support is available Marieke’s top SEO tip Useful resources: Yoast SEO for Shopify Yoast SEO for WordPress Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course